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Instagram Stories: A Win for B2B

Are you ready to take your B2B social media marketing to the next level?  With the help of Instagram’s newly launched feature called Instagram Stories, now you can!What is Instagram Stories?A...

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10 Quick Steps For Starting Inbound Marketing

In this blog post we will give you a step-by-step process to hit the ground running with inbound marketing. These days inbound marketing is widely accepted as a part of marketing best practices. It has...

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Stop Wasting Your Marketing Budget

“You have to spend money to make money.”  Business owners often hear this advice when looking to develop a marketing campaign.  Building and growing a strong customer base for your product or service...

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Content Marketing Ideas to Generate More Business This Fall

 In this blog post, we are sharing 15 great content marketing ideas that you can implement to super charge your business growth this Fall.According to a recent report published by Ascend2, content...

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Social Media Marketing Ideas to Generate More Business This Fall

In this blog post, we will cover 18 social media marketing ideas that will rev up your business this Fall. Social media allows ample opportunity to instantly engage, interact and share unlimited...

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State of Sales and Marketing at the 50 Fastest Growing B2B Companies?

In this blog post we will give a synopsis of Mattermark data that was put together in July 2016 by Mattermark and Drift who teamed up to identify the 50 fastest-growing B2B companies in the U.S.Today’s...

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How To Save Time By Scheduling Your Practices Social Media Posts

A majority of practice owners say social media is the most difficult and time-consuming aspect of online marketing, according to a 2016 Manta poll. That’s understandable. After all, social media...

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PT Day of Service Involvement and Tips for Marketing Your Practice

"What if, on the same day, clinicians, students and associated staff of the Physical Therapy profession volunteered in different communities around the world? What if, we then shared those moments and...

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Is Your Plastic Surgery Practice Marketing & Website HIPAA Compliant?

If you are determined to embrace the success of inbound for your practice you need to put more thought into your website and marketing than the restaurant down the street. As a medical based practice,...

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It’s More Important Than Ever for Marketing and Sales to Align in 2017

Back in 2011, the Aberdeen Group released a study that claimed highly-aligned organizations achieved an average of 32% year-over-year revenue growth, while their less aligned competitors saw a 7%...

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How to Market Your Services Not Covered By Patient Insurance

Are you a plastic surgeon, physical therapy practice offering athletic training, or a corporate wellness business offering weight loss programs? If yes, then you know you need to market your top...

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30 Days To A Better Email Newsletter For Your Plastic Surgery Practice

Every plastic surgeon, physical therapy practice owner or corporate wellness guru wants to elevate their marketing but then you come to work and you are pulled in all directions and once again your...

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Marketing Tips For Plastic Surgeons: Attracting More Patients Through Your...

Getting more patients is about getting the word out about your practice. These days close to half of all direct mail goes directly in the trash and that is a lot of time on the part of your staff and...

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4 Content Channels Marketers Are Adding In 2017

[NEW DATA] This blog post takes a look at the newly released data on content marketing channels from the "State Of Inbound 2016 Report" by HubSpot.According to Brian Halligan, CEO of HubSpot, "The...

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Using Patient Testimonials To Generate More New Business

With information readily at our fingertips, most people nowadays rely heavily on reviews and testimonials to make the most informed decision about products and services before they make a purchase....

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How To Best Market Multiple Physical Therapy Locations

When you are a successful business owner in the healthcare field you wear many hats. You are proficient in providing quality patient care, but what about the marketing side? When you have multiple...

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Healthcare Marketing: Why Your Website IS The Customer Experience

Doctors have traditionally been THE customer experience at their practices but with 97 percent of consumers indicating their purchasing decisions are influenced by an online experience, it’s evident...

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6 Crucial Steps to Setting Your Plastic Surgery Marketing Budget

It's that time of year when planning for 2017 is in full swing and we thought it appropriate to share this post from Tom DiScipio, at Impact, because it was so relevant to what we want to teach you...

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How to Create a Facebook Ad for Your Plastic Surgery Practice

Facebook’s expansive reach and ability to engage large audiences makes it one of the most useful marketing tools today.  Currently, it is the leading social media platform used by plastic surgeons. How...

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Successful Facebook Ads for Your Plastic Surgery Practice

It seems everyone and their mother is jumping on the Facebook bandwagon for marketing purposes nowadays.  With over 1.71 billion monthly active users worldwide, it’s a no-brainer to get on this...

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