Are you ready to take your B2B social media marketing to the next level? With the help of Instagram’s newly launched feature called Instagram Stories, now you can!
What is Instagram Stories?
A Snapchat-inspired feature that strings together a slideshow of your photos or videos that “tells a story”. This allows you to share more posts, more frequently, without overwhelming your followers’ news feeds because the stories will disappear in one day. In addition to its 24-hour disappearing trick, it does not allow your viewers to “like” or comment, which might encourage you to post more immediate, less-stylized posts that reflect more authenticity without the fear of over-scrutiny or public judgment.
